Bachelor of Business (Marketing) (CRICOS course code 063200D) is a Bachelor Degree delivered by Royal Melbourne Institute of Technology over 3 years. This AQF Level 7 qualification focuses on Management and Commerce (Field of Education 080505 - Marketing), equipping students with strategic skills in consumer behaviour, brand management, digital marketing, and market research. As a CRICOS-registered course at RMIT (CRICOS provider 00122A), it meets Australian Government standards for international students, ensuring ESOS Act protections and eligibility for a Student visa (Subclass 500). With over 1,500 CRICOS-registered providers offering more than 26,000 courses across Australia, this program stands out in Melbourne, a city with over 100 registered providers and a vibrant student population of 250,000+. HeadStart Academy provides this information as a free resource—no commissions, no referral fees—so you can make an informed decision about your study abroad journey.
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Bachelor of Business (Marketing) (CRICOS 063200D) is a full-time Bachelor Degree delivered by Royal Melbourne Institute of Technology, a government university established in 1887. The course spans 3 years (156 weeks) with instruction entirely in English. It falls under the broad field of Management and Commerce (08), specialising in Sales and Marketing (0805). As a single qualification with no dual or foundation components, it provides a comprehensive pathway into marketing careers. RMIT is CRICOS-registered (00122A), meaning international students are protected by the ESOS Act and can access the same quality assurance as domestic students. Melbourne, Victoria's capital, is home to over 150 CRICOS-registered providers and approximately 250,000 international students, offering a diverse study environment with excellent public transport links to RMIT's city campus at 124 Latrobe Street.
This course covers the discipline of Marketing (080505) at AQF Level 7, which involves understanding consumer behaviour, developing marketing strategies, managing brands, and analysing market data. Graduates typically gain skills in communication, critical thinking, and strategic planning, preparing them for roles such as marketing manager, brand strategist, or digital marketing specialist. While specific syllabi are set by RMIT, the CRICOS register confirms the field of education, ensuring the course aligns with Australian industry standards. Students explore areas like market research, advertising, and sales management, combined with core business subjects in accounting, economics, and management. This broad foundation allows for specialisation in later years and is designed to meet the needs of global marketing environments.
The course duration is 3 years (156 weeks) as recorded on the CRICOS register. It is offered as a full-time, on-campus program with English as the language of instruction. This is a single qualification (not a dual degree) and does not include foundation studies. No VET national code applies as it is a higher education course. Students progress through three academic years, typically with two semesters per year and standard holiday breaks. The structure allows for a comprehensive understanding of marketing concepts over an extended period, with opportunities for internships or industry projects integrated into the curriculum—though the course has no mandatory work component. For international students, this duration meets the visa requirements for a Student visa (Subclass 500), which typically grants a stay matching the course length plus additional time.
The indicative tuition fee for this course is A$141,120, with non-tuition fees of A$1,119, making an estimated total of A$142,239. These figures are sourced from the CRICOS register as at April 2026 and are subject to change by the institution. Important: This total does not include Overseas Student Health Cover (OSHC), living expenses, or the visa application charge. For example, OSHC for a single student is approximately A$600 per year, and living costs in Melbourne are estimated at A$21,000 to A$27,000 annually (Australian Government indicative figure). Always confirm current fees directly with RMIT via their website (www.rmit.edu.au). HeadStart Academy displays indicative fees as a guide only—no guarantee of exact amounts. Melbourne's cost of living includes weekly rent (A$250–A$400 for shared accommodation), groceries (A$80–A$150), and public transport (A$30–A$50 with a student concession card).
While specific entry requirements are set by RMIT, international students typically need an IELTS score of 6.0–6.5 overall (with no band below 5.5–6.0) or equivalent English proficiency. For AQF Level 7, applicants generally require completion of Australian Year 12 or equivalent overseas secondary schooling. Some students may enter via foundation or pathway programs if they don't meet direct entry criteria—check RMIT's website for options like a Diploma or Foundation Studies. Always verify the most current requirements with the institution, as they can vary by intake. Remember, meeting academic and English requirements does not guarantee a visa; you must also satisfy the Genuine Temporary Entrant (GTE) criterion and have sufficient financial capacity.
This course includes no mandatory work component as per the CRICOS register. However, RMIT may offer optional internships, industry projects, or work-integrated learning opportunities as part of the curriculum. International students on a Student visa (Subclass 500) can work up to 48 hours per fortnight during term and unlimited hours during scheduled breaks, subject to visa conditions. This flexibility allows students to gain practical experience while studying, but it is not a requirement of the course.
The course is delivered at RMIT University's main campus: 124 Latrobe Street, Melbourne, VIC 3000. This location is in the heart of Melbourne's central business district, adjacent to Melbourne Central shopping centre and within walking distance of Flinders Street Station. Melbourne is a major international student destination with over 250,000 students from 170 countries, supported by extensive public transport (trains, trams, buses). The campus offers modern facilities, libraries, and student services tailored to international students. Studying in Melbourne provides access to a vibrant city known for its multicultural community, arts scene, and employment opportunities in marketing and business.
International students enrolling in this CRICOS-registered course can apply for a Student visa (Subclass 500). Key requirements include: a Confirmation of Enrolment (CoE) for CRICOS course 063200D, evidence of sufficient funds (tuition, living costs, and OSHC), meeting the GTE requirement, and having adequate health insurance (OSHC). Student work rights allow 48 hours per fortnight during term and unlimited hours during scheduled breaks. Dependants may be eligible for work rights under certain conditions. Remember: HeadStart Academy is not a registered migration agent. For visa advice, consult a MARA-registered agent or the Department of Home Affairs. All CRICOS courses are covered by the ESOS Act, guaranteeing refund protections and quality standards.
Follow these three steps to apply: 1. Research CRICOS-registered providers: Use HeadStart Academy to filter by course level (Bachelor Degree), field (Management and Commerce), and location (Melbourne). Confirm RMIT's CRICOS code 00122A and course code 063200D. 2. Apply directly to your chosen institution: Visit RMIT's website (www.rmit.edu.au) to review entry requirements, English test scores, and application deadlines. Submit your application online with supporting documents (academic transcripts, English test results, etc.). 3. Receive your Confirmation of Enrolment (CoE) and apply for your Student visa (Subclass 500): Once accepted, RMIT issues a CoE. Use this to apply for a visa through the Department of Home Affairs. Ensure you have OSHC, sufficient funds, and meet GTE requirements.
Melbourne is Australia's second-largest city and a top study destination, with over 150 CRICOS-registered providers and 250,000 international students. The city offers a low unemployment rate (around 4%) and a diverse economy with strong marketing sectors in retail, technology, and professional services. Living costs are higher than the national average: weekly rent for a shared apartment ranges from A$250 to A$400, groceries A$100, and a myki public transport pass about A$50 per week. The climate is temperate with four distinct seasons. Consider your budget, lifestyle preferences, and career goals. Melbourne's multicultural environment and extensive student support services make it an attractive choice for marketing students seeking a global perspective.
Explore other Bachelor Degree courses in Victoria on HeadStart Academy, or use our course finder to compare marketing programs at different CRICOS-registered institutions.
View the full Royal Melbourne Institute of Technology profile →
Bachelor of Business (Marketing) is a CRICOS-registered programme at Royal Melbourne Institute of Technology. Use this register extract [CRICOS register, Apr 2026] to cross-check codes, duration and indicative fees before you apply.
This page is general information only and not migration advice. Confirm Student visa (Subclass 500) requirements with the Department of Home Affairs.