Master of Marketing Communications

Master of Marketing Communications (CRICOS 085102B)

Master of Marketing Communications (CRICOS course code 085102B) is a Masters Degree (Coursework) delivered by The University of Melbourne (UniMelb) over 2 years. This program combines strategic marketing with communication theory, preparing graduates for leadership roles in advertising, public relations, and digital marketing. As a CRICOS-registered course (provider code 00116K), it meets Australian Government standards for international education. HeadStart Academy is your free resource for discovering CRICOS courses across Australia. All data is sourced from the official CRICOS register as at April 2026. With Australia offering over 26,000 courses from 1,500+ registered providers, this course stands out for its blend of theoretical and practical learning in Melbourne's vibrant creative industry.

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What You’ll Study

This course falls under the field of Creative Arts (10), specifically Communication and Media Studies (100799). At AQF Level 9 (Masters Degree by Coursework), students develop advanced skills in strategic marketing communications, brand management, consumer behaviour, and digital media. The curriculum typically integrates marketing principles with communication strategies, enabling graduates to craft compelling campaigns across multiple platforms. While specific subjects are set by the university, masters-level learning emphasises critical analysis, research methodologies, and applied projects. This prepares students for senior roles in agencies, corporations, and non-profits. The University of Melbourne’s program may also include industry-linked projects and case studies, giving practical exposure to real-world marketing challenges.

Duration and Study Mode

The course duration is 2 years, equivalent to 104 weeks on the CRICOS register. The language of instruction is English. This is a single qualification with no dual or foundation component—it leads directly to a Masters Degree. Full-time study is expected, though part-time options may be available subject to visa conditions. International students on a Student Visa (Subclass 500) must maintain full-time enrolment. The standard academic year in Australia runs from February to November, with intakes typically in Semester 1 or Semester 2. Check The University of Melbourne’s website for exact start dates.

Fees (Indicative – Set by The University of Melbourne)

The indicative tuition fee for this course is A$102,884, with non-tuition fees of A$150, giving an estimated total of A$103,034. Please note: these figures do not include Overseas Student Health Cover (OSHC), which is mandatory for international students, nor living costs and the visa application charge. In Melbourne, living expenses for a single student are approximately A$25,000–$30,000 per year, covering rent, groceries, transport, and incidentals. Rent for a one-bedroom apartment in the city centre averages A$450–$600 per week, while share accommodation can be A$250–$400 weekly. Always confirm current fees directly with The University of Melbourne, as they are set by the institution and subject to change. Fee data is sourced from the CRICOS register (April 2026).

Entry Requirements (General Guidance)

Applicants typically need a bachelor’s degree (AQF Level 7 or equivalent) in a relevant field such as marketing, communications, or business, with a minimum Grade Point Average (GPA) as specified by the university. English language proficiency is required, with an IELTS overall score of 6.5–7.0 (no band below 6.0–6.5) or equivalent from other accepted tests (TOEFL, PTE). Some applicants may be offered a pathway through a Graduate Certificate or Diploma if they do not meet direct entry requirements. Additional prerequisites may include prior work experience or a statement of purpose. Consult The University of Melbourne’s website for precise entry criteria, as requirements can vary by intake. HeadStart Academy does not provide migration advice; for visa-related questions, speak with a registered MARA agent.

Work Component

This course includes a mandatory work-integrated learning component: 14 weeks, 17 hours per week, totalling approximately 238 hours. This is an industry placement, internship, or professional project designed to apply classroom knowledge in a real organisational setting. Students gain hands-on experience in marketing communications, working on campaigns, client briefs, or strategic planning. Placements are typically arranged by the university but may also be sourced by students. This component not only enhances employability but also fulfills visa conditions requiring courses to have a genuine academic purpose. The work must be directly related to the course and is supervised by both academic staff and industry mentors.

Delivery Locations

The course is delivered at The University of Melbourne’s main campus in Parkville, Victoria. Parkville is located just 2 km north of Melbourne’s CBD, easily accessible by tram, bus, and train. Melbourne is Australia’s second-largest city and a major education hub, with over 20 CRICOS-registered providers and a vibrant international student community of more than 100,000. The city offers excellent public transport, diverse cultural experiences, and a strong job market in creative industries. Living costs are moderate compared to Sydney. The Parkville campus itself is a blend of historic and modern facilities, with libraries, labs, and student services. Nearby suburbs like Carlton and Fitzroy offer affordable housing and lively café cultures.

Student Visa (Subclass 500)

To study this course, international students must apply for a Student Visa (Subclass 500). Key requirements include: a Confirmation of Enrolment (CoE) from The University of Melbourne, genuine temporary entrant (GTE) declaration, sufficient funds for tuition and living costs (at least A$25,000 per year), and Overseas Student Health Cover (OSHC) for the duration of stay. Student work rights allow 48 hours per fortnight during term and unlimited hours during scheduled breaks—however, this may change; always check current regulations. Your visa must be valid for the entire course duration. For detailed advice, consult the Department of Home Affairs or a registered migration agent. HeadStart Academy provides general guidance only.

Studying in Melbourne – Is It Right for You?

Melbourne is consistently ranked as one of the world’s most liveable cities, with a strong economy and a diverse, multicultural population. For students in marketing communications, the city offers a dynamic creative sector—home to major advertising agencies, media firms, and startups. The cost of living is higher than regional areas but lower than Sydney. Weekly expenses: rent (shared) A$250–400, groceries A$80–150, transport A$40–60 (with student concession). Melbourne has a comprehensive public transport network including trams, trains, and buses. With over 20 CRICOS-registered providers, it provides ample networking and career opportunities. However, consider your personal preferences regarding climate, culture, and academic environment. HeadStart Academy can help you compare courses and locations to make an informed decision.

How to Apply for Master of Marketing Communications at The University of Melbourne

Follow these three steps to secure your place: 1. Research CRICOS-registered providers – Use HeadStart Academy to filter courses by level, field, and city. Confirm that the course is CRICOS-registered (code 085102B) and meets your goals. 2. Apply directly to your chosen institution – Visit The University of Melbourne’s website to find the application portal. Prepare your documents: academic transcripts, English test scores, a statement of purpose, and any required portfolios. Note application deadlines (usually several months before intake). 3. Receive your Confirmation of Enrolment (CoE) and apply for your Student Visa (Subclass 500) – Once accepted, the university issues a CoE. Use this to apply for your visa via the Department of Home Affairs. Include evidence of funds, OSHC, and GTE statement. We recommend consulting a registered migration agent for complex cases.

Ready to start your journey? Explore Master of Marketing Communications and thousands of other CRICOS-registered courses on HeadStart Academy. Your free resource for studying in Australia.

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Source-backed course facts

Master of Marketing Communications is a CRICOS-registered programme at The University of Melbourne (UniMelb). Use this register extract [CRICOS register, Apr 2026] to cross-check codes, duration and indicative fees before you apply.

CRICOS register extract

Course
Master of Marketing Communications
CRICOS course code
085102B
Provider
The University of Melbourne (UniMelb) (00116K)
Course level
Masters Degree (Coursework)
Field of education
10 - Creative Arts
Duration
104 weeks
Tuition (indicative)
A$102,884
Estimated total (indicative)
A$103,034
Delivery locations
PARKVILLE
Work component
Yes (238 total hours)

This page is general information only and not migration advice. Confirm Student visa (Subclass 500) requirements with the Department of Home Affairs.

Important notes for international students

  • Tuition and living-cost figures on this site are indicative only — confirm current fees with the provider before you accept an offer.
  • HeadStart Academy is not a registered migration agent and does not provide immigration advice. For Student visa (Subclass 500) rules, OSHC and financial capacity, verify with the Department of Home Affairs or a registered MARA agent.
  • Only CRICOS-registered providers may enrol overseas students. Always check the CRICOS course and provider codes on your offer and Confirmation of Enrolment (CoE).

Related pages

Frequently Asked Questions

The indicative total course fee is A$103,034, comprising tuition of A$102,884 and non-tuition fees of A$150. This excludes OSHC, living costs (approx. A$25,000–$30,000 per year in Melbourne), and the visa application charge. Fees are set by the university and subject to change. Always check the official website.
The course duration is 2 years (104 weeks) full-time as recorded on CRICOS. It is a single qualification with no dual or foundation component.
Applicants typically need a bachelor's degree in a relevant field (e.g., marketing, communications) with a minimum GPA, plus English proficiency equivalent to IELTS 6.5–7.0 overall. Some applicants may need to complete a Graduate Certificate or Diploma as a pathway. Check The University of Melbourne's website for precise requirements.
It is delivered on-campus at The University of Melbourne's Parkville campus in Victoria. Parkville is located just north of Melbourne's CBD, accessible by public transport (tram, bus, train). Melbourne has over 20 CRICOS-registered providers and a large international student community.
CRICOS lists estimated total fees of A$103,034 for Master of Marketing Communications (tuition A$102,884). Figures are indicative as at the April 2026 register snapshot — confirm current fees with The University of Melbourne (UniMelb) before applying.
The CRICOS course code is 085102B, offered by The University of Melbourne (UniMelb) (provider code 00116K). Use these codes when checking your offer and CoE.