International Master of Business Administration (Marketing) — CRICOS 091997G

Course overview

International Master of Business Administration (Marketing) (CRICOS course code 091997G) is a Masters Degree (Coursework) delivered by University of South Australia (UniSA) over 2 years 1 month (~107 weeks). This course is designed for graduates seeking advanced skills in marketing management within a global context. As a CRICOS-registered course, it offers international students a pathway to enhance their business acumen with a specialised marketing focus. The University of South Australia (UniSA) is a government-funded institution (CRICOS 00121B) located in Adelaide, South Australia. With over 1,500 CRICOS-registered providers in Australia, choosing a registered course ensures quality assurance under the ESOS Act. This MBA combines core business disciplines with marketing strategy, preparing graduates for leadership roles in diverse industries. The University of South Australia is a prominent public university with a strong focus on industry collaboration and practical learning, making it an excellent choice for students aiming to apply marketing theories in real-world settings.

What you'll study

This course falls under the field of education 080505 - Marketing, within the Management and Commerce broad field. At AQF Level 9 (Masters Degree Coursework), students develop advanced theoretical and practical knowledge, critical thinking, and research skills. They learn to analyse markets, develop marketing plans, manage brands, and understand consumer behaviour in an international context. The curriculum typically covers strategic marketing, global market entry, digital marketing, and cross-functional management. Graduates emerge with the ability to solve complex marketing problems and lead teams in a rapidly changing business environment. While we do not provide a detailed syllabus, typical learning outcomes include the capacity to evaluate marketing performance, design international marketing strategies, and integrate ethical and sustainable practices. This level of study prepares students for senior management roles in marketing, advertising, and business development.

Duration and study mode

The course duration is 2 years 1 month (~107 weeks) as recorded on the CRICOS register. It is delivered full-time in English. This is a single qualification (not dual) and does not include foundation studies. International students should plan for the minimum study period to maintain visa compliance. The duration is typical for an Australian Masters by coursework, allowing students to immerse themselves in both academic and practical experiences. Students will engage in lectures, tutorials, and group projects, with some self-directed learning. The English language of instruction means you'll need to demonstrate proficiency through recognised tests like IELTS.

Fees (indicative — set by University of South Australia (UniSA))

The indicative tuition fee is A$84,000 for the full program, with non-tuition fees listed as A$0 by CRICOS. Thus, the estimated total fee is A$84,000. Important: This does not include Overseas Student Health Cover (OSHC), living costs, or the visa application charge. Living costs in Adelaide are generally lower than in Sydney or Melbourne, with indicative weekly rent around A$250-400, groceries A$80-150, and transport A$40-60. Our advice is to budget an additional A$20,000-25,000 per year for living expenses. Always confirm current fees and additional costs on the University of South Australia's official website (www.unisa.edu.au). Fees are set by institutions and subject to change, so verify before applying.

Entry requirements (general guidance)

Entry requirements for this course typically include an overall IELTS score of 6.5-7.0 (with no band below 6.0) or equivalent English proficiency test. A bachelor's degree (AQF Level 7) in a related field is usually required. Some institutions may also consider relevant work experience. For applicants who do not meet direct entry, pathway options such as a Graduate Certificate or Graduate Diploma may be available. Contact University of South Australia (UniSA) for specific requirements as they can vary. Always check the provider's admissions page for detailed entry criteria. Note that meeting minimum requirements does not guarantee admission, as places are competitive.

Work component

This course includes a work-integrated learning component: 10 weeks, approximately 113 total hours (hours per week not specified in CRICOS). This typically involves an industry placement, internship, or project where students apply marketing theories in real organisational settings. Such experiences are invaluable for building professional networks and enhancing employability. The University of South Australia has strong industry partnerships, ensuring that placements are relevant and structured. Students gain practical insights into marketing operations, customer analysis, and campaign management. This work component may be part of a capstone subject or a dedicated placement unit.

Delivery locations

This course is delivered at the University of South Australia, City West Campus — ADELAIDE, SA. Adelaide is the capital of South Australia, a vibrant city with a population of 1.3 million. It is home to over 40,000 international students from diverse backgrounds. The City West Campus is centrally located, with easy access to public transport (trams, buses, trains). Adelaide offers a lower cost of living compared to eastern capitals, making it an attractive destination for students. The city boasts a thriving arts scene, festivals, and beautiful beaches. Adelaide has over 30 CRICOS-registered providers, providing a rich educational environment. Public transport concession fares are available for students, and the campus is within walking distance of many amenities.

Student visa

International students require a Student visa (Subclass 500) to study this course full-time. Visa eligibility includes meeting the Genuine Temporary Entrant (GTE) criterion, demonstrating sufficient financial capacity (tuition + living costs + OSHC), and maintaining health cover (OSHC). Student visa holders can work up to 48 hours per fortnight during term and unlimited hours during scheduled breaks (subject to visa conditions). You must also have a valid Confirmation of Enrolment (CoE) issued by the University of South Australia. For detailed advice, consult a registered migration agent (MARA) or visit the Department of Home Affairs at homeaffairs.gov.au.

How to apply

Applying for the International Master of Business Administration (Marketing) at University of South Australia (UniSA) involves three simple steps: 1. Research CRICOS-registered providers: Use HeadStart Academy to filter courses by level, field, and location. Verify the provider's registration on the CRICOS register (cricos.teqsa.gov.au). 2. Apply directly to your chosen institution: Prepare your academic transcripts, English test scores (e.g., IELTS), and any supporting documents. Check application deadlines on UniSA's website. Some courses may require a personal statement or interview. 3. Receive your Confirmation of Enrolment (CoE) and apply for your Student visa (Subclass 500): Once accepted, UniSA will issue a CoE. Then apply for your visa online through the Department of Home Affairs, including payment of the visa application charge. Arrange OSHC and demonstrate financial capacity.

Studying in Adelaide: What international students should know

Adelaide is a welcoming city for international students, known for its affordable lifestyle and high-quality education. With over 30 CRICOS-registered providers, including the University of South Australia, students have diverse options. The city's economy has strengths in defence, health, technology, and creative industries, offering internship and job opportunities. Public transport is efficient and affordable with student concession passes. Adelaide's festivals, wine regions, and beaches provide a balanced lifestyle. Typical living costs are around A$20,000-25,000 per year. The city's student population exceeds 40,000, fostering a multicultural community. When choosing Adelaide, consider its smaller size compared to Sydney or Melbourne, which can be an advantage for networking and accessing campus facilities.

Ready to take the next step? Start your application for International Master of Business Administration (Marketing) at UniSA today! Use HeadStart Academy to research and compare CRICOS-registered courses.

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