Master of Management (Advertising and Brand Management) at University of South Australia (UniSA)

Course Overview

The Master of Management (Advertising and Brand Management) (CRICOS 098292F) at the University of South Australia is a Masters Degree (Coursework) under AQF Level 9. It falls within the field of Management and Commerce (08), specifically Business and Management (0803), providing a broad business education with a specialisation in advertising and brand management. This course is delivered over 81 weeks (1 year 7 months) and is taught entirely in English. It is a single qualification with no dual award or VET component. The program does not include a mandatory work component, though students may seek part-time work under their student visa conditions. As a CRICOS-registered course, it is subject to ESOS Act protections, ensuring quality and accountability. Students will study in Adelaide, South Australia, a city known for its affordable living costs and vibrant student community.

What You'll Study

This masters program covers advanced concepts in advertising, brand management, and strategic marketing. Students typically engage with subjects such as brand strategy, consumer behaviour, integrated marketing communications, and digital advertising. The curriculum is designed to develop leadership and analytical skills applicable in real-world business environments. While specific syllabi are set by the provider, graduates from similar programs often pursue roles as brand managers, marketing directors, or advertising account executives. The field of education (080399 Business and Management, n.e.c.) indicates a broad-based business focus, with the specialisation in advertising and brand management tailored to industry demands. For exact subject details, refer to the University of South Australia's official website.

Duration and Study Mode

The course duration is 1 year 7 months (~81 weeks) as recorded on the CRICOS register. Instruction is in English. This is a single qualification course; no dual qualification or foundation studies are offered. Students are expected to attend full-time at the designated campus. The University of South Australia typically offers multiple intakes per year; you should confirm exact start dates with the institution.

Fees (Indicative)

Tuition fees for this course are indicative at A$63,000 total, with no additional non-tuition fees listed (A$0). The estimated total is therefore A$63,000. Important: These fees do not include Overseas Student Health Cover (OSHC), living costs, or the visa application charge. Living costs in Adelaide are estimated at approximately A$450–500 per week for accommodation, food, and transport. Always check the University of South Australia's website for current fees, as they are set by the institution and subject to change. HeadStart Academy sources fee data from the CRICOS register as at April 2026.

Entry Requirements (General Guidance)

International students typically require an IELTS overall score of 6.5 to 7.0 (or equivalent) for this level of study. Applicants should hold a recognised bachelor's degree (AQF Level 7 or equivalent) in a related field. Some students may be admitted with a non-cognate degree plus relevant work experience, but this is at the discretion of the University of South Australia. There are no foundation or pathway programs listed for this course; those who need additional preparation should contact UniSA directly for options. For precise entry requirements, consult the provider's admissions page.

Work Component

This course has no mandatory work component. Students may, however, work part-time under their student visa conditions: up to 48 hours per fortnight during term and unlimited hours during scheduled breaks. All work must comply with Australian law and visa conditions.

Delivery Locations

The course is delivered at the University of South Australia's City West Campus in Adelaide, SA. Adelaide is the capital of South Australia, with a population of about 1.3 million, including a sizable international student community. The city is home to over 100 CRICOS-registered providers and offers a relatively low cost of living compared to Sydney or Melbourne. Public transport (buses, trams, trains) connects the campus to suburban areas. Adelaide also has a strong reputation for festivals and a relaxed lifestyle. For more on studying in South Australia, see our /states/sa page.

Student Visa Information

International students enrolling in this CRICOS-registered course will need a Student visa (Subclass 500). This visa requires you to meet the Genuine Temporary Entrant (GTE) criterion, maintain Overseas Student Health Cover (OSHC), and demonstrate sufficient financial capacity for tuition, living costs, and travel. Student visa holders can work up to 48 hours per fortnight during term and unlimited hours during scheduled breaks. For detailed visa guidance, refer to our /visa/student-visa-subclass-500 page or consult a registered migration agent (MARA).

How to Apply

Follow these three steps to apply for Master of Management (Advertising and Brand Management) at University of South Australia (UniSA):

1. Research CRICOS-registered providers: Use the official CRICOS register or HeadStart Academy to confirm that University of South Australia is CRICOS-registered (00121B) and that this course (098292F) is approved for international students.

2. Apply directly to your chosen institution: Submit your application through UniSA's online portal. Prepare your academic transcripts, English test results (e.g., IELTS), and any other required documents. Check application deadlines for your preferred intake.

3. Receive your Confirmation of Enrolment (CoE) and apply for your Student visa (Subclass 500): Once UniSA issues your CoE, use it to apply for a Student visa through the Department of Home Affairs. Ensure you have adequate OSHC and funds. Visa processing times vary; apply early.

Ready to start your journey? Explore more courses or contact the provider directly.

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