Master of Applied Marketing (CRICOS course code 102559A) is a Masters Degree (Coursework) delivered by Monash University (Monash) over 1 year. This program is designed for graduates and professionals seeking to deepen their marketing expertise and apply strategic frameworks in real-world contexts. As a CRICOS-registered course (provider CRICOS 00008C), it meets Australian standards for international student enrolment. Monash University is a Group of Eight research-intensive university with campuses in Melbourne's vibrant suburbs. The Master of Applied Marketing offers a pathway to senior marketing roles across industries, with a curriculum grounded in contemporary marketing theory and practice. Students benefit from Monash's strong industry connections and access to cutting-edge marketing research. This page provides essential information for prospective international students, including fees, entry requirements, and visa guidance. All data is sourced from the official CRICOS register (April 2026) and is indicative only.
Master of Applied Marketing (CRICOS course code 102559A) is a Masters Degree (Coursework) delivered by Monash University (Monash) over 1 year. This qualification is classified under the Australian Qualifications Framework (AQF) as Level 9 – Masters Degree (Coursework). The field of education is 08 - Management and Commerce, specifically 0805 - Sales and Marketing, with a detailed field of 080505 - Marketing. This means the course focuses on advanced marketing strategy, consumer behavior, brand management, and digital marketing analytics. Graduates are prepared for leadership roles such as marketing manager, brand strategist, or market research director. Monash University is a publicly funded institution (Government) with CRICOS provider code 00008C. The course is delivered in English and is a single qualification (no dual awards). There is no foundation study component. It is not a VET course, so no national VET code applies. The course does not include a mandatory work component. Indicative tuition fees are A$53,000 total, with no additional non-tuition fees. This course is an excellent choice for international students seeking a globally recognised marketing qualification from a leading Australian university.
The Master of Applied Marketing covers advanced topics in marketing theory and practice. Students typically explore areas such as strategic marketing planning, consumer insights, digital marketing, brand management, and marketing analytics. The curriculum is designed to blend academic rigor with practical application, often involving case studies, industry projects, and real-world simulations. Graduates develop skills in critical analysis, data-driven decision-making, and effective communication. While the exact syllabus is set by Monash University, the general learning outcomes for a marketing-focused Masters include the ability to design and implement marketing strategies, evaluate market opportunities, and lead marketing teams. This course is ideal for those with a prior degree in business or marketing, or professionals with significant marketing experience seeking to formalise their expertise. The program typically involves coursework and may include a capstone project. For specific subject listings, always refer to the official Monash University website.
The Master of Applied Marketing has a CRICOS-registered duration of 1 year, equivalent to 52 weeks. The course is delivered in English, the official language of instruction at Monash University. It is a single qualification, meaning no dual awards or combined degrees are included. The course is offered full-time on campus at two locations in Melbourne: 750 Collins St Docklands in Docklands, and Monash Caulfield in Caulfield East. Part-time study may be available for domestic students, but international students on a Student visa (Subclass 500) are generally required to maintain full-time enrolment. The compressed duration of one year allows students to complete their Masters quickly and enter the workforce or pursue further study. This can be cost-effective for international students, reducing living expenses and time away from home. However, the intensive pace requires strong time management and dedication. Always check with Monash University for the most current study mode options and timetables.
The indicative tuition fee for the Master of Applied Marketing is A$53,000 for the full program. This figure is sourced from the CRICOS register as at April 2026 and is set by Monash University. There are no additional non-tuition fees listed on the register (A$0). The estimated total cost is therefore A$53,000. However, this amount does not include Overseas Student Health Cover (OSHC), which is mandatory for international students and typically costs between A$500 and A$1,000 per year depending on the provider and level of cover. Living costs in Melbourne are estimated at approximately A$21,000 to A$25,000 per year for a single student, covering rent, groceries, transport, and other personal expenses. The student visa application charge (currently A$710) is also not included. All fees are subject to change by the institution. For current, binding fee information, always visit the Monash University website. HeadStart Academy does not set or collect fees; we provide indicative data for planning purposes only.
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Master of Applied Marketing is a CRICOS-registered programme at Monash University (Monash). Use this register extract [CRICOS register, Apr 2026] to cross-check codes, duration and indicative fees before you apply.
This page is general information only and not migration advice. Confirm Student visa (Subclass 500) requirements with the Department of Home Affairs.