Master of Marketing (CRICOS course code 102652D) is a Masters Degree (Coursework) delivered by Swinburne University of Technology over 2 years. This course is designed for students seeking advanced knowledge in sales and marketing, falling under the field of Management and Commerce (08) with a focus on Marketing (080505). Swinburne University, a government-owned institution with CRICOS provider code 00111D, delivers this program at its Hawthorn Campus in Victoria. As a CRICOS-registered course, it adheres to the ESOS Act protections, ensuring international students receive quality education and legal safeguards. HeadStart Academy provides this page as a free resource, with data sourced from the official CRICOS register (April 2026). Whether you are considering studying marketing in Australia or specifically at Swinburne, this guide covers fees, entry requirements, visa processes, and more. Australia offers over 26,000 courses to international students through 1,556 CRICOS-registered providers. The Master of Marketing is one of many degrees available in Victoria, a state with a vibrant student population. Melbourne, where Swinburne is located, is home to numerous universities and a high cost of living. Prospective students should budget for tuition, OSHC, and living expenses. This page will help you understand the course structure and next steps.
The Master of Marketing is a coursework-based masters degree that deepens expertise in marketing theory, strategy, and practice. Students explore areas such as consumer behaviour, brand management, digital marketing, market research, and strategic marketing planning. The program is designed to equip graduates with analytical and creative skills to lead marketing initiatives in diverse industries. As an AQF Level 9 qualification, it builds on prior undergraduate knowledge and often includes capstone projects or industry-based learning. While specific curriculum details are set by Swinburne University, the field of Sales and Marketing (080505) covers a broad range of competencies including advertising, public relations, and sales management. Graduates typically pursue roles such as marketing manager, brand strategist, or digital marketing specialist. The course is delivered entirely in English, and students benefit from Swinburne's industry connections in Melbourne's business hub.
This course is registered on CRICOS with a duration of 104 weeks (2 years) of full-time study. Instruction is in English, and it is a single qualification (no dual award). As a Masters Degree (Coursework), it typically involves structured classes, assessments, and potentially a research component. International students must maintain full-time enrolment to comply with their student visa conditions. The course is offered on-campus at Swinburne's Hawthorn Campus, providing access to university facilities and a vibrant student community. For students requiring a pathway, Swinburne may offer foundation or English language programs—please refer to the provider's website for specific options. Full-time study usually means 8 subjects per year or equivalent, with classes scheduled during the week. The academic year is divided into semesters, with breaks in between. Students should plan for self-study and assignment preparation.
The indicative tuition fee for the Master of Marketing is A$96,840 for the full 2-year program. Non-tuition fees are listed as A$0 on the CRICOS register, but this excludes other costs. International students must also budget for Overseas Student Health Cover (OSHC), which is mandatory, as well as living expenses and the visa application charge. These additional costs can range from A$10,000 to A$20,000 per year depending on lifestyle and location. For example, in Melbourne, indicative weekly rent for a shared apartment is around A$250–A$400, groceries A$80–A$150, and public transport A$30–A$50. Fees are set by Swinburne University and are subject to change annually. Always confirm current fees on the provider's website before applying. Note that this page uses data from the CRICOS register as at April 2026, and HeadStart Academy does not guarantee fee amounts.
Entry into the Master of Marketing typically requires completion of an Australian bachelor's degree (or equivalent) in any discipline, with a competitive grade point average. Some programs may prefer prior study in business or marketing. English language proficiency is required, with an IELTS overall score of 6.5–7.0 (or equivalent) as a common benchmark. Swinburne University may also accept other tests such as TOEFL or PTE. Additionally, applicants may need to provide academic transcripts, references, and a personal statement. Students who do not meet direct entry requirements may consider pathway programs such as a Graduate Certificate or English language courses offered by Swinburne's English Language Centre. It is essential to check the specific entry criteria on the university's website, as requirements can vary. International students must also satisfy the Genuine Temporary Entrant (GTE) requirement for their visa.
This course does not include a mandatory work component. However, international students on a Student Visa (Subclass 500) are permitted to work up to 48 hours per fortnight during term time and unlimited hours during scheduled breaks. This provides an opportunity to gain industry experience and supplement living costs. While the Master of Marketing itself does not have a work placement, Swinburne may offer optional internships or industry projects as part of the curriculum. Students should check with the university for any available work-integrated learning opportunities. Work rights are subject to visa conditions, and students must not compromise their study obligations. It is important to note that working too many hours can affect academic performance and visa compliance. Students should prioritise their studies and use work as a supplementary activity.
The Master of Marketing is delivered at Swinburne University of Technology's Hawthorn Campus, located at John Street, Hawthorn, Victoria. Hawthorn is a suburb of Melbourne, approximately 5 km from the city centre. Melbourne is Australia's second-largest city with a diverse population of over 5 million, including a large international student community. The city has over 20 CRICOS-registered providers offering thousands of courses. Living costs in Melbourne are relatively high, with average weekly rent for a one-bedroom apartment around A$400–A$600 and shared accommodation A$250–A$400. Public transport includes trams, trains, and buses, and students can access concession fares. The Hawthorn Campus is well-connected, with trains to the city in about 15 minutes. Students can enjoy Melbourne's cultural attractions, cafes, and sports events.
International students enrolling in the Master of Marketing will need a Student Visa (Subclass 500). This visa allows full-time study in a registered course and includes work rights as mentioned. To obtain this visa, you must have a Confirmation of Enrolment (CoE) from Swinburne, meet English and financial requirements, hold Overseas Student Health Cover (OSHC), and satisfy the Genuine Temporary Entrant (GTE) criterion. The GTE requirement ensures you intend to stay temporarily for study. You must demonstrate sufficient funds to cover tuition, living costs, and travel. The Department of Home Affairs provides detailed guidance. HeadStart Academy is not a migration agent; we recommend consulting a registered MARA agent for personalised advice. ESOS Act protections apply to all CRICOS-registered courses, ensuring quality education and refund policies.
Applying for the Master of Marketing at Swinburne University of Technology involves three steps:
1. **Research CRICOS-registered providers**: Use HeadStart Academy to explore courses and compare providers. Ensure your chosen provider is CRICOS-registered (Swinburne is, with code 00111D). Consider course level, field, location, and cost.
2. **Apply directly to your chosen institution**: Submit your application to Swinburne. Check entry requirements, prepare documents (transcripts, English test scores, references), and meet application deadlines. Swinburne may have specific intake periods (e.g., February and July). You can apply online or through an education agent.
3. **Receive your Confirmation of Enrolment (CoE) and apply for your Student visa**: Once accepted, Swinburne will issue a CoE. With this, apply for a Student Visa (Subclass 500) through the Department of Home Affairs. Ensure you have OSHC and sufficient funds. Wait for visa decision and then plan your travel to Australia.
Always refer to the provider's international student page for the most current application process.
Victoria, with Melbourne as its capital, is a top destination for international students. It offers a multicultural environment, high-quality education, and strong employment prospects. The state has over 1,500 CRICOS-registered courses across diverse fields. Living costs are higher than regional areas but comparable to Sydney. Melbourne is known for its arts, food, and sports scenes. However, consider the climate (temperate with occasional heatwaves) and the competitive housing market. If you prefer a quieter lifestyle, regional Victoria may be an option. For marketing students, Melbourne's thriving business sector provides networking opportunities. The state also offers post-study work rights for graduates. Ultimately, choose a location that aligns with your academic and personal preferences.
Ready to apply? Visit the Swinburne University international admissions page to start your application for the Master of Marketing.
Master of Marketing is a CRICOS-registered programme at Swinburne University of Technology. Use this register extract [CRICOS register, Apr 2026] to cross-check codes, duration and indicative fees before you apply.
This page is general information only and not migration advice. Confirm Student visa (Subclass 500) requirements with the Department of Home Affairs.