Diploma of Social Media Marketing

Diploma of Social Media Marketing (CRICOS 106137B) – Young Rabbit Pty Ltd

Diploma of Social Media Marketing (CRICOS course code 106137B) is a Diploma delivered by Young Rabbit Pty Ltd over 1 year. This course is designed for international students aiming to build expertise in social media strategy, content creation, and digital marketing. As a CRICOS-registered qualification (provider 01331F), it meets Australian standards for vocational education and training. Students gain practical skills through a substantial work component, making it a strong pathway to careers in marketing and communications. HeadStart Academy provides this page as a free resource to help you understand course details, fees, and entry requirements. Always verify current information with the provider.

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Data sourced directly from the official CRICOS register (April 2026)
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Course overview

Diploma of Social Media Marketing (CRICOS course code 106137B) is a Diploma delivered by Young Rabbit Pty Ltd over 1 year. This qualification sits at AQF Level 5 and belongs to the field of Communication and Media Studies. Young Rabbit Pty Ltd (CRICOS 01331F) is a private education provider operating under the brand Australian Pacific College (APC). The course is designed for international students seeking to develop practical skills in managing social media platforms, creating engaging content, and analysing marketing data. With over 1,500 CRICOS-registered providers offering more than 26,000 courses in Australia, HeadStart Academy helps you navigate your options using official CRICOS data as at April 2026. This course includes a significant work-integrated learning component, providing real-world experience in Australian workplaces.

What you'll study

The Diploma of Social Media Marketing falls under the broad field of Creative Arts (10), specifically Communication and Media Studies (100700). At AQF Level 5, graduates typically develop a broad range of skills in communication, digital media, and marketing. While the provider determines the exact syllabus, typical learning outcomes include creating social media strategies, producing multimedia content, using analytics tools, and understanding legal and ethical considerations in digital marketing. Students also develop project management and teamwork skills. The course combines theoretical knowledge with practical application, especially through the work component. This is a single qualification (no dual awards) and does not include foundation studies. The VET national code for this course is 10904NAT.

Duration and study mode

This Diploma is delivered over 1 year (52 weeks) as recorded on the CRICOS register. The language of instruction is English. It is a single qualification, meaning no dual qualification is awarded. The course is offered full-time, with a mix of classroom learning and work-integrated learning. For international students, maintaining full-time enrolment is a condition of the Student visa (Subclass 500). The duration is fixed, but some providers may offer accelerated or part-time options; check with Young Rabbit Pty Ltd directly. As with all CRICOS-registered courses, the provider must adhere to the ESOS Act protections, ensuring quality education and student support.

Fees (indicative)

The indicative tuition fee for this course is A$8,000, with non-tuition fees of A$500, bringing the estimated total to A$8,500. These fees are sourced from the CRICOS register as at April 2026 and are set by Young Rabbit Pty Ltd. They do not include Overseas Student Health Cover (OSHC), living costs, or the visa application charge. International students should budget approximately A$21,000–A$25,000 per year for living expenses (excluding tuition), depending on the city. For example, Sydney and Melbourne have higher rent (A$300–$500/week for shared accommodation), while Adelaide and Surfers Paradise are more affordable (A$200–$350/week). Always confirm current fees on the provider's website at www.apc.edu.au before applying. Fees are subject to change.

Entry requirements (general guidance)

For international students, Young Rabbit Pty Ltd typically requires an IELTS score of 5.5–6.0 overall (or equivalent) for this diploma level. Applicants should also have completed Australian Year 12 or equivalent. Some providers may require prior study in a related field or work experience. English language tests other than IELTS (e.g., TOEFL, PTE) are usually accepted. Foundation or pathway options may be available for students who do not meet direct entry requirements — refer to the provider for details. All entry requirements are set by Young Rabbit Pty Ltd, not HeadStart Academy. Always check the specific requirements on the provider's website as they can change.

Work component

This course includes a mandatory work component of 36 weeks at 24 hours per week, totalling approximately 864 hours. This work-integrated learning (WIL) is typically an industry placement or internship where students apply their skills in a real workplace setting. Placements may be arranged by the provider or sourced by the student with guidance. International students on a Subclass 500 visa can work up to 48 hours per fortnight during term and unlimited hours during scheduled breaks, but the work component is part of the course, not additional employment. This practical experience is valuable for building a professional network and enhancing employability after graduation.

Delivery locations

This course is delivered at six Australian Pacific College campuses: Dawes Point (NSW), Adelaide (SA), Melbourne (VIC) — two locations (Level 1 Queen St and Level 9 Queen St), Surfers Paradise (QLD), and Sydney (NSW). Each city offers a unique study experience. Sydney and Melbourne are Australia's largest student hubs, with over 200,000 international students and extensive public transport networks. Adelaide is more affordable with a growing student community. Surfers Paradise offers a lifestyle-focused environment near the Gold Coast beaches. All campuses are in central locations, well-connected by public transport. With multiple campuses, you can choose a city that suits your preferences. Check with Young Rabbit Pty Ltd for campus availability and transfer options.

Student visa

International students must apply for a Student visa (Subclass 500) to study this course. Key requirements include: a Confirmation of Enrolment (CoE) from the provider, Genuine Temporary Entrant (GTE) statement, evidence of English language proficiency, Overseas Student Health Cover (OSHC) for the duration of the visa, and proof of sufficient funds (tuition, living costs, travel). As of 2024, the visa application charge is A$710 (subject to change). Student work rights allow up to 48 hours per fortnight during course term and unlimited hours during scheduled breaks. All CRICOS-registered courses are covered by the ESOS Act, which protects your tuition fees and ensures quality standards. HeadStart Academy does not provide migration advice — consult a registered MARA agent or the Department of Home Affairs for your visa application.

How to apply

Follow these three steps to apply for Diploma of Social Media Marketing (106137B) at Young Rabbit Pty Ltd: 1) Research CRICOS-registered providers: Use HeadStart Academy's free database to compare courses and providers. Ensure the provider is registered on CRICOS – Young Rabbit Pty Ltd (01331F) is. 2) Apply directly to your chosen institution: Visit www.apc.edu.au to review entry requirements, English language test scores, and application deadlines. Submit your application with required documents (transcripts, English test results, passport copy). 3) Receive your Confirmation of Enrolment (CoE) and apply for your Student visa (Subclass 500): Once accepted, the provider will issue a CoE. Use it to apply for your visa online via the Department of Home Affairs. Include your GTE statement, OSHC policy, and financial evidence. After visa grant, you can commence your studies.

Is Australia right for your social media marketing studies?

Australia is a world-class destination for studying communication and media, with over 1,500 CRICOS-registered providers and a diverse international student community. Cities like Sydney, Melbourne, Adelaide, Brisbane, and the Gold Coast offer vibrant digital marketing industries and networking opportunities. Consider factors like cost of living: Sydney and Melbourne are more expensive than Adelaide or Surfers Paradise. Public transport is reliable in all major cities. Australia’s strong economy and post-study work opportunities (Temporary Graduate visa) make it attractive. However, always assess your personal goals, budget, and preferred lifestyle. HeadStart Academy provides data to help you compare, but the final decision is yours.

Ready to apply? Visit the Young Rabbit Pty Ltd website at www.apc.edu.au for current fees and entry requirements, or contact their admissions team.

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Source-backed course facts

Diploma of Social Media Marketing is a CRICOS-registered programme at Young Rabbit Pty Ltd. Use this register extract [CRICOS register, Apr 2026] to cross-check codes, duration and indicative fees before you apply.

CRICOS register extract

Course
Diploma of Social Media Marketing
CRICOS course code
106137B
Provider
Young Rabbit Pty Ltd (01331F)
Course level
Diploma
Field of education
10 - Creative Arts
Duration
52 weeks
Tuition (indicative)
A$8,000
Estimated total (indicative)
A$8,500
Delivery locations
DAWES POINT, ADELAIDE, MELBOURNE, SURFERS PARADISE, SYDNEY, BRISBANE, MANLY
Work component
Yes (864 total hours)

This page is general information only and not migration advice. Confirm Student visa (Subclass 500) requirements with the Department of Home Affairs.

Important notes for international students

  • Tuition and living-cost figures on this site are indicative only — confirm current fees with the provider before you accept an offer.
  • HeadStart Academy is not a registered migration agent and does not provide immigration advice. For Student visa (Subclass 500) rules, OSHC and financial capacity, verify with the Department of Home Affairs or a registered MARA agent.
  • Only CRICOS-registered providers may enrol overseas students. Always check the CRICOS course and provider codes on your offer and Confirmation of Enrolment (CoE).

Related pages

Frequently Asked Questions

The indicative total fee is A$8,500, comprising A$8,000 tuition and A$500 non-tuition fees. This does not include OSHC, living costs, or visa fees. Fees are sourced from the CRICOS register as at April 2026 and are set by the provider. Always confirm current fees on the APC website before applying.
The course duration is 1 year (52 weeks) on the CRICOS register. It includes a 36-week work component (864 hours). The course is full-time, and students must maintain enrolment to comply with visa conditions.
Typical entry requirements include IELTS 5.5-6.0 overall (or equivalent) and completion of Australian Year 12. Some providers may ask for relevant work experience or prior study. Check Young Rabbit Pty Ltd's website for precise requirements. Foundation/pathway options may be available.
The course is delivered at six Australian Pacific College campuses: Dawes Point (NSW), Adelaide (SA), two Melbourne campuses (L1 Queen St and L9 Queen St), Surfers Paradise (QLD), and Sydney (L3 Clarence St, NSW). All are centrally located with good public transport access.
CRICOS lists estimated total fees of A$8,500 for Diploma of Social Media Marketing (tuition A$8,000). Figures are indicative as at the April 2026 register snapshot — confirm current fees with Young Rabbit Pty Ltd before applying.
The CRICOS course code is 106137B, offered by Young Rabbit Pty Ltd (provider code 01331F). Use these codes when checking your offer and CoE.