Bachelor of Business (Digital Marketing) (CRICOS course code 111272H) is a Bachelor Degree delivered by Academies Australasia Polytechnic Pty Limited over 3 years. This AQF Level 7 qualification sits within the field of Business and Management, specifically Business Management (080301). As a CRICOS-registered course, it is approved for international student enrolment under the ESOS Act, ensuring you receive the same legal protections as domestic students. Whether you're drawn to Sydney's harbour, Melbourne's laneways, or Perth's sunsets, this degree offers multiple delivery locations across Australia. At HeadStart Academy, we verify all data against the official CRICOS register (April 2026), which lists 1,556 providers and 26,433 courses. This course is a popular choice for students seeking a blend of business acumen and digital marketing skills applied in real-world contexts.
The Bachelor of Business (Digital Marketing) (111272H) is a three-year undergraduate program offered by Academies Australasia Polytechnic Pty Limited (CRICOS 02439G). As a private higher education provider, the institution has campuses in Northbridge (WA), Sydney (NSW) – two locations – and Melbourne (VIC). The course is delivered entirely in English and is a single qualification (no dual awards). It is classified under Field of Education 080301 Business Management, meaning graduates gain foundational knowledge in management principles, marketing strategy, data analytics, and digital communication. The program is designed to prepare you for roles such as digital marketing coordinator, brand manager, or e-commerce specialist in a globalised economy.
While specific subjects are set by the provider, at this bachelor degree level you can expect to cover core business disciplines such as accounting, finance, organisational behaviour, and business ethics, combined with specialised digital marketing topics including SEO, social media strategy, content marketing, and consumer behaviour analytics. The field of Business and Management (08) emphasises critical thinking, problem-solving, and effective communication. Graduates typically learn to apply marketing theories in digital contexts, evaluate performance metrics, and develop campaigns across multiple platforms. This combination ensures you are equipped for the evolving demands of the digital economy. For a complete syllabus, always refer to the provider's official website.
According to the CRICOS register, this course has a duration of 156 weeks (3 years). It is delivered in English and does not include a mandatory work component. The course is a single qualification – there is no dual-degree option. Students should expect full-time study, with the flexibility to attend classes at one of four campuses: Northbridge (WA), Sydney CBD (two locations), and Melbourne CBD. The provider may offer additional study modes; contact Academies Australasia Polytechnic directly for current delivery arrangements.
The indicative tuition fee for the Bachelor of Business (Digital Marketing) is A$60,000 for the full three years, as recorded on the CRICOS register. Non-tuition fees, including materials and administrative charges, are estimated at A$5,300, bringing the estimated total to A$65,300. These figures do NOT include Overseas Student Health Cover (OSHC), living expenses, or the visa application charge. For example, OSHC for a single student is approximately A$500–A$700 per year, and living costs in Australia are estimated at A$21,041 per year (Department of Home Affairs). Always check the provider's website for the most current fees, as amounts are set by Academies Australasia Polytechnic and may change.
Admission to this bachelor degree typically requires completion of Australian Year 12 or an equivalent overseas qualification. English language proficiency is a key requirement: the indicative IELTS band is 6.0–6.5 overall, with no band below 5.5–6.0. Other tests like TOEFL or PTE may be accepted. Some students may enter via a foundation or pathway program – consult Academies Australasia Polytechnic for accepted pathways. Note that meeting the minimum entry requirements does not guarantee admission, as places are competitive. For visa purposes, you must satisfy the Genuine Temporary Entrant (GTE) criterion.
No work component. This course does not include a mandatory work component such as an internship or practicum. However, as an international student holding a Student visa (Subclass 500), you are eligible to work up to 48 hours per fortnight during term and unlimited hours during scheduled semester breaks. This work experience can be a valuable supplement to your studies, but it is not part of the course curriculum.
This course is offered at four locations across Australia: - Level 1, 116-120 Roe Street, Northbridge, WA (Northbridge campus) - Level 2, 4-10 Goulburn Street, Sydney, NSW 2000 (Sydney CBD) - Level 6, 505 George Street, Sydney, NSW 2000 (Sydney CBD) - Level G, 1, 7 & 8, 628 Bourke Street, Melbourne, VIC (Melbourne CBD)
Sydney and Melbourne are Australia's two largest cities, with over 250,000 international students each. Perth (Northbridge) offers a more affordable cost of living: typical rent is A$200–A$350 per week, compared to A$300–A$500 in Sydney/Melbourne. All campuses are well-connected by public transport. Studying in a major city gives you access to diverse industries and networking opportunities.
International students enrolling in this CRICOS-registered course can apply for a Student visa (Subclass 500). Key conditions include: maintain OSHC for the duration of your stay, satisfy the GTE requirement, and demonstrate sufficient financial capacity (tuition + living costs + travel). Work rights: 48 hours per fortnight while your course is in session, unlimited during scheduled breaks. Dependants on a Student Guardian visa (Subclass 590) may accompany you. Always check the Department of Home Affairs website for the latest visa requirements. HeadStart Academy is not a migration agent – we recommend consulting a MARA-registered agent for personalised advice.
Follow these three steps to enrol in Bachelor of Business (Digital Marketing) at Academies Australasia Polytechnic:
1. **Research CRICOS-registered providers**: Use the CRICOS register to filter by course level (Bachelor Degree), field (Management and Commerce), and city. Compare Academies Australasia Polytechnic with other providers offering similar digital marketing degrees.
2. **Apply directly to your chosen institution**: Visit the provider's website (aapoly.edu.au) to review entry requirements, submit your application with academic transcripts and English test results, and check application deadlines (typically several months before intake).
3. **Receive your Confirmation of Enrolment (CoE) and apply for your Student visa (Subclass 500)**: Once accepted, your provider will issue a CoE. Use this to apply for your visa online via ImmiAccount. Ensure you have OSHC, sufficient funds, and a valid passport. For visa help, consult a registered migration agent.
Ready to start your journey? Visit Academies Australasia Polytechnic's website to apply or contact their admissions team. For more information about this course and others, explore HeadStart Academy's resources.
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Bachelor of Business (Digital Marketing) is a CRICOS-registered programme at Academies Australasia Polytechnic Pty Limited. Use this register extract [CRICOS register, Apr 2026] to cross-check codes, duration and indicative fees before you apply.
This page is general information only and not migration advice. Confirm Student visa (Subclass 500) requirements with the Department of Home Affairs.