If you're planning to study marketing at a world-class Australian university, the Master of Applied Marketing (CRICOS 112901J) at Monash University is a compelling option. This Masters Degree (Coursework) is delivered at Monash Caulfield over 1 year 6 months (78 weeks) and focuses on practical marketing skills grounded in strategic thinking. As a CRICOS-registered course (code 112901J) at a government university, you're protected by the ESOS Act. International students will benefit from Melbourne's vibrant culture and strong job market. Indicative tuition is A$91,647. Read on for full details on entry requirements, delivery location, and visa steps.
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Master of Applied Marketing (CRICOS course code 112901J) is a Masters Degree (Coursework) delivered by Monash University (Monash) over 1 year 6 months (~78 weeks). This course is designed for professionals seeking to deepen their expertise in marketing strategy, consumer behaviour, and data-driven decision-making. Monash University is a Group of Eight institution and one of Australia's largest universities, with a strong reputation in business education. The course is offered at the Monash Caulfield campus in Caulfield East, Victoria. As a CRICOS-registered provider (00008C), Monash meets strict Australian Government standards for delivering courses to international students.
This course sits within the field of Management and Commerce (08), specifically Sales and Marketing (0805) with a focus on Marketing (080505). At AQF Level 9 (Masters by Coursework), you’ll develop advanced theoretical and practical knowledge in areas such as brand management, digital marketing, marketing analytics, and global marketing strategy. The curriculum emphasises applied learning through case studies, industry projects, and real-world simulations. Graduates are prepared for senior marketing roles in diverse sectors including consumer goods, services, technology, and non-profits. While the exact syllabus is set by Monash, the CRICOS-registered course ensures a rigorous academic framework that meets national quality standards.
The Master of Applied Marketing has a CRICOS-registered duration of 1 year 6 months (~78 weeks) (78 weeks on the register). Language of instruction is English. It is a single qualification with no dual award or foundation studies component. The course is delivered full-time at Monash Caulfield; part-time study may be available but is subject to visa conditions for international students. No VET national code applies as this is a higher education course. On-campus attendance is required, with some flexibility depending on the unit.
Tuition for the Master of Applied Marketing is A$91,647 (indicative, sourced from the CRICOS register). Non-tuition fees are listed as A$0, but this may not include additional costs such as textbooks or materials. The estimated total is A$91,647. Please note: Overseas Student Health Cover (OSHC), living expenses, and the visa application charge are not included. Living costs in Melbourne are approximately A$500–600 per week for rent, groceries, and transport. Always confirm current fees with Monash University on their website (www.monash.edu.au), as fees are subject to change.
English language proficiency: IELTS 6.5–7.0 overall (no band below 6.0–6.5, depending on the test). Typical academic entry requires a recognised bachelor’s degree (or equivalent). Relevant work experience or a background in marketing may be beneficial. Foundation or pathway options: if you don't meet entry requirements, Monash College may offer pathways. Always check the official entry requirements on Monash’s website. HeadStart Academy does not assess individual eligibility — contact Monash for a definitive evaluation.
No work component. This course does not include a mandatory work or internship component as part of the curriculum. However, student visa holders can take advantage of work rights: 48 hours per fortnight during term and unlimited hours during scheduled breaks. This provides flexibility to gain Australian work experience alongside your studies.
This course is delivered at Monash Caulfield — Caulfield East, Victoria. Caulfield is a suburb in Melbourne, Australia’s second-largest city with a population over 5 million. The campus is well-served by public transport — trains, trams, and buses connect to the city centre in 15–20 minutes. Melbourne is home to over 200 CRICOS-registered providers offering thousands of courses. The city is known for its multicultural environment, vibrant arts scene, and strong economy, making it a popular destination for international students.
International students require a Student visa (Subclass 500) to study this course. Key requirements: Genuine Temporary Entrant (GTE) criterion, sufficient financial capacity to cover tuition, living costs, and OSHC. Student work rights: 48 hours per fortnight during course sessions, unlimited during scheduled holidays. You must maintain OSHC for the full duration of your stay. After course completion, you may be eligible for a Temporary Graduate visa (Subclass 485). HeadStart Academy is not a migration agent — always consult the Department of Home Affairs or a registered MARA agent for advice.
Follow these 3 steps to apply for the Master of Applied Marketing at Monash University: 1. Research CRICOS-registered providers: Use HeadStart Academy to filter by course level (Masters), field (Marketing), and location (VIC). Confirm Monash University is CRICOS-registered (00008C). 2. Apply directly to your chosen institution: Visit Monash’s website (www.monash.edu.au) to check entry requirements, prepare your academic transcripts and English test results (e.g., IELTS), and submit your application before the deadline. 3. Receive your Confirmation of Enrolment (CoE) and apply for your Student visa (Subclass 500): Once Monash issues your CoE, lodge your visa application with the Department of Home Affairs. Ensure you have OSHC, proof of funds, and meet the GTE requirement.
Melbourne offers a dynamic environment for marketing students. With a population of over 5 million and a diverse economy, there are ample internship and job opportunities. The city is consistently ranked among the world’s most liveable. Living costs are moderate: average weekly rent for a shared apartment is A$200–350, groceries A$80–120, and public transport A$40–50. Melbourne has over 200 CRICOS-registered providers, offering a wide network. However, consider your personal preferences — Melbourne’s weather is variable, and the city can be busy. For a more regional experience, Monash also has a campus in Clayton. This course is only taught at Caulfield.
Ready to apply? Start your research on HeadStart Academy, then contact Monash University directly for the latest entry requirements and fees.
Master of Applied Marketing is a CRICOS-registered programme at Monash University (Monash). Use this register extract [CRICOS register, Apr 2026] to cross-check codes, duration and indicative fees before you apply.
This page is general information only and not migration advice. Confirm Student visa (Subclass 500) requirements with the Department of Home Affairs.