Master of Business (Marketing) (CRICOS course code 114322A) is a Masters Degree (Coursework) delivered by Deakin University (Deakin) over 2 years. This course is designed for students seeking advanced knowledge in marketing within a business context, combining strategic thinking with practical application. As part of the Management and Commerce field (080505 - Marketing), it sits at AQF Level 9, equipping graduates with high-level skills in market analysis, brand management, and digital marketing. Deakin University is a government university with CRICOS registration 00113B, ensuring all courses meet Australian quality standards for international students. With over 1,500 CRICOS-registered providers in Australia offering more than 26,000 courses, this program stands out as a prestigious option for those aiming to lead in marketing roles globally.
Master of Business (Marketing) (CRICOS course code 114322A) is a Masters Degree (Coursework) delivered by Deakin University (Deakin) over 2 years. It is classified under Field of Education 080505 - Marketing within the Management and Commerce broad field. This course is designed for international students seeking to deepen their expertise in marketing theory and practice. As a CRICOS-registered course, it meets the rigorous standards required for international student enrolment, ensuring compliance with the ESOS Act and Australian education quality frameworks. Deakin University, a government university based in Victoria, has a strong reputation for business education and is committed to providing a supportive learning environment for global learners.
In the Master of Business (Marketing), you will explore advanced concepts in sales and marketing, including consumer behavior, strategic marketing, branding, and digital marketing analytics. This AQF Level 9 qualification typically involves coursework and a research component, preparing graduates for leadership roles in marketing management. While specific subjects are determined by Deakin University, the field of education ensures a comprehensive understanding of market dynamics, communication strategies, and ethical marketing practices. Graduates often pursue careers as marketing managers, brand strategists, or digital marketing specialists in Australia and internationally. The course structure is designed to integrate theoretical knowledge with practical case studies, reflecting industry demands.
This course has a duration of 2 years, which equates to 104 weeks on the CRICOS register. The language of instruction is English, ensuring accessibility for international students. It is a single qualification (no dual award) and does not involve foundation studies or VET components. Study mode is typically full-time, though part-time options may be available depending on visa conditions. For international students on a Student visa (Subclass 500), full-time enrolment is generally required. The 2-year duration also makes graduates eligible for the Temporary Graduate visa (Subclass 485) post-study work stream, subject to meeting visa requirements.
The indicative tuition fee for this course is A$97,928, with non-tuition fees listed as A$0, giving an estimated total of A$97,928. Please note that this does not include Overseas Student Health Cover (OSHC), living costs, or the visa application charge. OSHC is mandatory for international students and costs approximately A$500-A$700 per year for single cover. Living costs in Melbourne are estimated at around A$1,500 per month for rent (share house), plus groceries and transport. The visa application charge for a Student visa (Subclass 500) is currently A$1,600 (subject to change). Always confirm current fees directly with Deakin University at their official website, as fees are set by the institution and may change.
Typical entry requirements for this Masters degree include a bachelor's degree in a related field or equivalent, with a minimum grade point average. English language proficiency is required, with an indicative IELTS score of 6.5 to 7.0 overall (no band less than 6.0-6.5). Deakin University may also accept other tests like TOEFL or PTE. Some students may need to complete pathway programs such as a Graduate Certificate or Diploma if they do not meet direct entry requirements. Always check the specific entry requirements on Deakin's website, as they can vary by intake. Note that meeting minimum requirements does not guarantee admission.
This course has no mandatory work component. However, international students on a Student visa (Subclass 500) are permitted to work up to 48 hours per fortnight during term time and unlimited hours during scheduled course breaks, subject to visa conditions. Work experience is not a formal part of the curriculum, but students may seek internships or part-time jobs to enhance their practical skills. Deakin University's career services may assist in finding relevant opportunities, but this is not guaranteed by the institution.
This course is delivered at Deakin University's Melbourne Burwood Campus, located in BURWOOD, Victoria. Burwood is in Melbourne's eastern suburbs, approximately 15 km from the CBD, connected by tram and bus services. Melbourne is home to over 200,000 international students and hosts 7 public universities along with numerous CRICOS-registered providers. The city offers a vibrant multicultural environment, with estimated living costs around A$1,500 per month for shared accommodation. The campus provides modern facilities including libraries, study spaces, and student support services. Proximity to Melbourne's business districts also offers networking opportunities.
To study this course as an international student, you will need a Student visa (Subclass 500). Key requirements include: Confirmation of Enrolment (CoE) from Deakin University, sufficient financial capacity to cover tuition, living costs, and OSHC, genuine temporary entrant (GTE) criteria demonstrating your intention to stay temporarily, and health insurance (OSHC). Student visa holders can work up to 48 hours per fortnight during study periods and unlimited hours during scheduled breaks. Dependants may have work rights as well. It is essential to comply with visa conditions. HeadStart Academy provides guidance only; for personalized migration advice, consult a registered MARA agent or visit the Department of Home Affairs.
Follow these three steps to apply for the Master of Business (Marketing) at Deakin University:
1. Research CRICOS-registered providers: Use HeadStart Academy to filter courses by level (Masters Degree), field (Sales and Marketing), and location (Victoria). Compare providers based on fees, duration, and campus location.
2. Apply directly to your chosen institution: Visit Deakin University's website to review entry requirements, English test scores (IELTS, TOEFL, PTE), and application deadlines. Prepare academic transcripts, personal statements, and references as required. Submit your application through Deakin's online portal.
3. Receive your Confirmation of Enrolment (CoE) and apply for your Student visa: Once accepted, Deakin will issue a CoE. Use this to apply for a Student visa (Subclass 500) online through the Department of Home Affairs. Ensure you have OSHC and sufficient funds. After visa grant, you can plan your travel to Melbourne.
Melbourne is consistently ranked as one of the world's most liveable cities, known for its diverse culture, food scene, and public transport. For business and marketing students, it offers a thriving economy with headquarters of major companies and agencies. The city has a large international student community, with over 200,000 students from around the globe. Living costs in Melbourne are higher than in some regional areas but comparable to Sydney. Students typically pay around A$1,200-$1,800 per month for shared rental accommodation, A$80-$120 per week on groceries, and approximately A$45 per week on public transport with a student concession card. The city's seven universities and numerous private colleges provide ample opportunities for networking and internships. However, consider factors like climate (cool winters) and your personal preferences before deciding.
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Master of Business (Marketing) is a CRICOS-registered programme at Deakin University (Deakin). Use this register extract [CRICOS register, Apr 2026] to cross-check codes, duration and indicative fees before you apply.
This page is general information only and not migration advice. Confirm Student visa (Subclass 500) requirements with the Department of Home Affairs.